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| Segmentation Module |
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Segment you data, target your actions
- Analyse segments of visits or pages
- Adapt your content to your visitors/ Clients
- Anticipate behaviour
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| This segmentation module of the XiTi Analyzer II edition offers you the exclusive possibility of segmenting your visitors according the criteria and the level of precision that you desire.
An indispensable solution for decision-makers eager to implement pertinent sales and marketing strategies.
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| Key Features |
- Segmentation predefined or user controlled
- Dashboard and reporting: definition of the perimeter on the fly of the segments by the user and direct access to the entirety of the analyses via the interface for each segment.
- Crossed analyses: occasional or regular multi-criteria analyses presenting the different crossings between the key indicators (XiTi indicators and personalized indicators).
- Crossed sources: analyses of segments crossed with the geolocalization, the pages consulted, the behaviour, etc.
- Analyses targeted on 2 levels: segments of visits or segments of pages
- Monitoring of unique visitors on population segments (acquisition and loyalty)
- Customizable indicators taking into account the particularities of the website in order to restore to these managers more pertinent information.
- Scoring: reinforcement of analyses of segments by summary indicators.
- Data Warehouse and webservices: Interconnections of databases and “on-demand” exchange of information facilitating the segmentation, scoring, and crossed analyses, etc…
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| For more information or a personalized demonstration, contact our team.
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